Web/UX design
I designed and built a Squarespace website for the entrepreneur Nika Wahren who is a Floral designer and the owner of Skillad Florals. She makes floral arrangements for customers like Spotify and iDeal of Sweden. She wanted an edgy, clean and professional website that would not only fit her brand but also reflects the customers. We made sure to highlight her services and made it easy to get a visual context of what she can provide. Check her site out at www.skilladflorals.com
Advertising & print
I got the chance to do four christmas print ads for LeoVegas that were published in the Swedish newspapers Aftonbladet and Expressen. These ads were created to increase brand awareness and the launch of LeoJackpot. The orange light streak is also shown through the winter TV commercials.
Lifestyle Photography
“The devil is in the details”! I got the opportunity to take some pictures of Moa for Human Scales and their women collection SS21. The collection includes new leather jackets and shoes. We took pictures inside and outside and made sure to get all of the product details. The images will be used on their website and social media.
creativE entrepreneur
Little angel® has the mission to create happiness by unique children t-shirts and toys with a graphical storytelling approach. Every creation is made with a story behind it and is an environmentally friendly quality product. Both t-shirts and toys are designed by me and printed/produced in Helsingborg, Sweden.
campaign & Concept
“Feel The Beat” was an omnichannel campaign at Teknikmagasinet. Our amazing campaign group had the mission to create a concept that would build awareness for wireless sound everywhere and at any time. We wanted people to understand the freedom of having wireless headphones and picked boxing as a great way to portrait the concept. I was involved during the whole process from brainstorming, booking and styling our models at the photoshoot, to producing digital content and prints for the stores. Photo credit to the photographer Kalle Kiander.
Product Launch & Packages
AVITY is a new sub-brand that’s owned by Teknikmagasinet and has a wide product range for your iPhone. While launching the phone shells I was a key player in the project and helped out with everything from finding and creating trend-following fashion patterns, creating social media content to the packages that’s hanging in the stores.